Shruti Taragodu, who hails from Siddapura, Uttar Kannada district, is an LLB graduate. But she chose to make a career out of her hobby of hand-crafted jewellery. Shruti is a well-accomplished jewellery maker now. She used to make jewellery like bracelets, necklaces and bangles as a hobby while taking care of her child. The business became popular and now she earns good money from her work.
Her jewellery includes ornaments like beads, coloured stones, and many other materials that have great demand. In the past three years, she has not only sold jewellery but also handmade cloth handbags. They have started to experiment with lock systems and spring items to gain popularity among the youth.
Shruti Taragodu has a Facebook page where she sells her jewellery online. It is called Kusuri Art Work. One can also place an order by contacting her on a phone number.
There are many brands which sell hand-crafted jewellery in the country. Tangerine, India’s first bio-jewellery brand, makes jewellery from 100% recycled materials. Azga, founded in 2014 by Namita and Nikita, have everything including cufflinks, bangles, hair accessories and more. Celebrities like Kareena Kapoor and Bhumi Pednekar have worn their jewellery. Aulerth, specialize in making jewellery from man-made gemstones, and industrial waste.
They offer to rent their jewellery with their Loop option. Baka was founded by Rebecca Reubens. Their jewellery is made from repurposed, recycled and renewable materials. Studio Love Letters’ creations are made from recycled plastic and sterling. Alia Bhatt, Radhika Apte, and Rashmika Mandanna were seen wearing their jewellery.
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