United Airlines learned the hard way just how much flyers love their in-flight tomato juice.
After sending the Internet into a tizzy by confirming that they'd stopped serving tomato juice on board their flights, the airline performed an about-face a day later and announced they're bringing it back.
"You say tomato. We say, we hear you. Tomato juice is here to stay. #letscallthewholethingoff," reads a tweet posted late Thursday.
You say tomato. We say, we hear you. Tomato juice is here to stay. #letscallthewholethingoff https://t.co/R6QskrYE8i— United Airlines (@united) May 10, 2018
The backlash was swift and furious, with many bemoaning the decision to remove tomato juice -- and effectively Bloody Marys -- from their in-flight experience.
So important is the in-flight tomato juice that some even called its availability the deal-breaker when booking flights.
Seriously @united, you are ditching tomato juice on your flights??? I’ve always been a united guy and will book based on price, but if your price is equal to your competitor, the airline serving the tomato juice will get my business! #Mottsorbust— Jason Chase (@chasing_jason) May 9, 2018
American scientists even have a theory on the popularity of tomato juice at 35,000 feet -- a drink that doesn't enjoy the same kind of popularity on terra firma. Cabin pressure, humidity levels and even noise levels can affect the taste buds, dulling the flavor of sweet foods and drinks, while augmenting the sense of umami, like that found in tomato juice. Social media managers @united, meanwhile, have been busy trying to reassure outraged customers that they're bringing tomato juice back.
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