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Films are more than a medium of entertainment. Be it the relatable storyline or intense action sequences, movies are a treat to watch. Over the years, the industry has evolved by bringing new concepts and plots. Flying cars. Check. Jumping off a cliff. Check. Fighting on top of moving trains. Check. Wondering, why are we talking about it today? A user of X posted a photo of cars parked in queue and wrote, “A million movies about cars. But hardly any movie about Manufacturing. Someone should make a movie and tell the world how hard it is to do high-volume manufacturing.” Well, well, the tweet managed to grab the attention of Elon Musk, the CEO of Tesla Motors.
The tech billionaire reshared it and wrote, “Many movies exist about a lone inventor in a garage having a eureka moment, but almost none about manufacturing, so it’s underappreciated by the public. Compared to the insane pain of reaching high-volume, positive-margin production, prototypes are a piece of cake.”
Many movies exist about a lone inventor in a garage having a eureka moment, but almost none about manufacturing, so it’s underappreciated by the public.Compared to the insane pain of reaching high-volume, positive-margin production, prototypes are a piece of cake. https://t.co/WKNeSFDY74
— Elon Musk (@elonmusk) March 28, 2024
Musk’s post soon garnered over 29.7 million views. A person who works in manufacturing spoke about the difficulty of running a factory seamlessly and wrote, “Been there done that for 30+ years. Manufacturing at volume profitably is hard. Launching new products on a fast ramp is Brutal and All Consuming. I’ve slept on the factory floor (literally) for weeks getting a new product family out. We did it and saved the company.”
Been there done that for 30+ years. Manufacturing at volume profitably is hard. Launching new products on a fast ramp is Brutal and All Consuming. I’ve slept on the factory floor (literally) for weeks getting a new product family out. We did it and saved the company. ????— Thinker (@goldentouch73) March 28, 2024
Industrialist Anand Mahindra also agreed with Elon Musk. The chairperson of Mahindra Motors reshared Musk’s post and wrote that he started his career “on the shop floor of an auto plant”. Mahindra added that he is always in awe of the “relentless effort & non-stop problem solving that goes into making products at high volume”. He went on to say that the“ heroes of manufacturing” deserve to have films made about them. Mahindra noted that the films they made about car manufacturing often get a large viewership on YouTube which shows that there is an audience that will appreciate contention on production and manufacturing.
Couldn’t agree more @elonmusk I started my career on the shop floor of an auto plant. And have never stopped being in awe of the relentless effort & non-stop problem solving that goes into making products at high volume.
The heroes of manufacturing do indeed deserve to have… https://t.co/riRrKFpFLO
— anand mahindra (@anandmahindra) March 29, 2024
Many others expressed agreement with Mahindra. An X user wrote, “Spot on! Manufacturing isn’t just about production—it’s about resilience, creativity, and sheer determination. The individuals behind the scenes, tirelessly crafting our everyday essentials, deserve recognition and admiration.”
Spot on! Manufacturing isn't just about production—it's about resilience, creativity, and sheer determination. The individuals behind the scenes, tirelessly crafting our everyday essentials, deserve recognition and admiration.— Devarsh Vakil (@Devarsh_Vakil) March 29, 2024
It will be interesting to see if any movies or documentaries come up in future that are dedicated to the day-to-day functioning of factories and manufacturing maestros.
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